We believe that true brand engagement is borne out of an emotional connection between the brand and the consumer. Our big ideas have both content that is true to the brand purpose and universal relevance with not only consumers but with all business partners. We look to ensure that we can play on a big stage and that these ideas have mass and sustainable PR. Our style of engagement reaches the masses while making an emotional connection with each person individually. 

and, yes, we do promotions.

The Marketing Arm delivers against all of your promotional needs, from planning and creative development to program management and measurement. Our promotional capabilities and expertise include everything from traditional sweepstakes, games and contests; to frequency, loyalty, and reward programs; partner marketing; design, collateral, and POS; and interactive (web and wireless).

"Make no small plans for they have not the power to stir men’s blood."
— Niccolo Machiavelli